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Beulah Orusara

Beulah is a skilled copywriter and SEO content specialist with five years of experience creating engaging, conversion-driven content for diverse audiences. Expert in crafting compelling narratives that connect with readers while aligning with brand voice and objectives. Proficient in collaborating with cross-functional teams to develop winning marketing campaigns and optimizing content for higher search engine rankings. I am passionate about leveraging innovative strategies to boost brand visibility and deliver measurable business results.

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Faith, Fire, and Freedom: The Spiritual Roots of Black Resistance

“When the world tried to silence us, we prayed, we sang, and the ground itself remembered our names.”In the tapestry of human history, few threads are as vibrant and resilient as the spiritual life of Black communities across the diaspora. From the shores of Africa to the Americas and beyond, spirituality has been more than a source of personal comfort; it has been the very foundation upon which Black resistance has been built. In the face of unspeakable horrors and relentless oppression, faith,...
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Black History Month: Why It Matters and What It Really Means.

Black History Month: Why It Matters and What It Really Means.Beulah .C. Orusara5 min read·Just nowEvery year, when February rolls around in the U.S. and Canada or October in the UK, Black History Month takes center stage. For many, it’s a time to celebrate inspiring Black leaders, artists, and innovators. For others, it’s an opportunity to learn about histories too often left out of textbooks.But beyond the parades, exhibitions, and social media posts, what does Black History Month really mean?...
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When Giants Fall: Lessons From Corporate Debt and Bankruptcy.

When Giants Fall: Lessons From Corporate Debt and Bankruptcy.Even the world’s most iconic companies can stumble. Bankruptcy is often seen as the end of the road, but for some firms, it’s actually a chance to reset and rebuild. Examining how well-known corporations have navigated financial distress offers valuable lessons for entrepreneurs, investors, and anyone interested in corporate finance.Below, we explore three cautionary — and instructive — stories: Blockbuster, General Motors, and Toys “R...
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Promasidor Foods: Helping Retailers and Distributors Succeed in the FMCG Industry.

Introduction: Why the Right Partner Makes All the DifferenceRunning a retail store, supermarket, or distribution business in the fast-moving world of FMCG can be both exhilarating and challenging. One day, your shelves are brimming with products and customers are shopping happily, and the next, you may find yourself dealing with stock shortages, frustrated shoppers, and competitors trying to outmanoeuvre you at every opportunity. In such a high-pressure environment, having the right partners can...
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The Real Work Behind Being a “Strong Black Woman”

Beyond Strength: Redefining What It Means to Be a Black WomanWhen people hear the term Black Woman, it’s almost instinctive to reach for familiar descriptors: strong, resilient, independent. Words that were once meant to empower us now feel like shackles — well-worn labels that reduce our humanity to performance.But there is more to us than strength.To me, a Black woman is emotionally intelligent and self-aware, navigating a complex world while pushing past stereotypes that were never meant to c...
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The Char brew Experience

In the chilly corners of the Northwest, where Manchester — the industrious heart of the “worker bee” — buzzes with daily hustle, winter doesn’t just linger in the air, it seeps into the soul. The grey mornings make it harder to leave the warmth of bed, and the biting wind makes every step a little heavier. Amidst the grind of chasing dreams and securing the daily bread, the city craves comfort, warmth, and something a little soothing.That’s where Char brew Teabags step in.Never heard of us? We’r...
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As summer draws near, it’s time to indulge in one of the season’s most delightful traditions: the…

As summer draws near, it’s time to indulge in one of the season’s most delightful traditions: the garden summer tea party. Whether you imagine delicate china under sun-dappled trees or the laughter of friends as they sip cold brew in a flower-filled park, your perfect tea party is just a few steps away. We’ve brewed up a guide to help you host a whimsical, storybook-worthy gathering that’s nothing short of perfection.1. The Event: Setting the SceneStart by choosing a date when summer is at its m...

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